Video Analytics and Video Player Analytics has been a buzzword for many years now and the hype around it has only been increasing. However many businesses are still unsure of what exact data points to look at, what analyses to make, and what changes to make in your videos/courses/movies based on the data. In this blog, I mention the key 15 metrics that one should get in video analytics and how to use them to enhance viewer experience, prevent misuse, and increase revenues. The context mentioned here is both general for any use case and what can be particularly achieved…
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