Video technologies for website and app that deliver the best streaming experiences

Adaptive Streaming

Adaptive Streaming video players switch the video resolution to the best possible quality based on network connectivity

Server Side Code

Server-side code processes user input and delivers HTML, CSS and Javascript files to the user-requested web page

WordPress

WordPress is a free Content Management System that is used to build fully functional and customizable websites

Application Programming Interface (API)

APIs are interfaces using which computer systems, including web applications, communicate with each other

Resolution Scaling

Resolution scaling optimizes video quality across devices and conditions by adjusting resolution, ensuring a seamless viewing experience on everything from phones to 4K TVs.

Downscaling

Downscaling reduces video resolution, saving bandwidth and optimizing playback for smaller screens or slower internet connections.

Upscaling

Upscaling increases video resolution, using technologies like AI to enhance clarity for larger screens or high-resolution devices.

Transmuxing

Transmuxing repackages encoded audio and video into new container formats (e.g., MP4 to HLS or DASH) without re-encoding, ensuring fast, efficient, and compatible streaming across devices and platforms.

Hardware Accelerated Encoding

Hardware-accelerated encoding uses specialized hardware like GPUs or encoder chips to compress video efficiently, speeding up processes like streaming and editing while reducing CPU load.

Color Depth

Color depth defines the number of colors in a video, with higher bits offering smoother and more realistic visuals.

Frame Interpolation

Frame interpolation adds extra frames to smooth video playback, doubling frame rates and enhancing motion for TVs, streaming, and gaming.

Deinterlacing

Deinterlacing converts interlaced video into smooth, progressive frames, ensuring compatibility and clarity on modern displays.

Bit Depth

Bit depth refers to the number of bits used to represent each sample in digital audio or each pixel in digital images, directly influencing the resolution, dynamic range, and overall quality of the digital media.

Color Space

Color spaces define specific ranges of colors to ensure consistent reproduction across various devices. sRGB and Rec. 709 are two widely used color spaces in digital imaging and video production.

Recording Format

A recording format determines how video and audio data are encoded, stored, and played back. These formats serve as a container for multimedia content, combining video, audio, subtitles, and metadata into a single file for compatibility and playback.

Dynamic range

Refers to the spectrum of light to dark tones captured in an image, significantly influencing the visual quality of photography, videography, and cinematography.

Container Format

A container format is a digital file structure that holds various types of data, such as video, audio, subtitles, and metadata within a single file.

Real-Time Streaming Analytics

Real-time streaming analytics provides actionable insights into video performance, user behavior, and piracy tracking as streaming occurs.

Error monitoring

Error monitoring ensures smooth video playback by identifying and resolving issues that disrupt user experience.

Video Watch Completion Rate

Watch Time Completion Rate measures the percentage of a video that viewers watch, indicating content engagement and effectiveness.

Encryption

Encryption is the process of scrambling the video file, so that the video can only be played using the authorized content keys

Digital Rights Management (DRM)

DRM systems manage the content keys used to encrypt the video, and to provide a secure environment in which video is decrypted

Widevine

Widevine DRM is Google's DRM licensing technology for streaming encrypted videos in Chrome, Android and Chromecast

AES-128

Advanced Encryption Standard (AES-128) is the encryption algorithm used by DRM systems to encrypt videos